Galfer, a global leader in the development and manufacture of braking systems for motorcycles and bicycles, proudly announces the renewal of its brand image, officially presented at the 2024 EICMA Fair in Milan (Italy), one of the most important international events in the industry.
Following the appointment of a new CEO and a new marketing director in the past year, Galfer continues to take steps to elevate the company and its brand to a higher level. This change reflects Galfer’s firm intention to build a strong, recognizable, and consistent global brand. In a constantly evolving market, Galfer takes a step forward to reaffirm its global presence without losing sight of its essence and historical identity.
The brand renewal includes a new logo that reflects the brand’s solidity and competitive spirit. With modern lines and a stylized typography, the new design captures the essence of what Galfer has always been: a brand with a racing DNA. The new image will also feature a vibrant and dynamic color, in line with Galfer’s Racing DNA, which will make the brand more recognizable. Since its founding, Galfer has been closely linked to the racing world, driven both by a passion for competition and by using it as the ultimate test for its brake discs and pads, which later make their way to the street.
Additionally, this visual change reinforces the technological values that have made Galfer a benchmark for innovation within the industry. Our new visual identity symbolizes Galfer’s continuous evolution and commitment to quality, safety, and technological innovation, pillars that have kept us at the forefront.
With this new image, Galfer ensures it projects a strong and global brand capable of facing the challenges of the future while remaining true to its roots. In every product and every detail, Galfer will continue to be synonymous with reliability, expertise, cutting-edge technology, passion, and a competitive spirit that drives us to push boundaries.
About Galfer:
Founded in 1952 in Spain, Galfer has earned a solid reputation over the years as a leader in the production of braking systems for the motorcycle and cycling sectors. The company was established with the goal of offering innovative and high-quality solutions, dedicating itself immediately to research and development to ensure superior performance and safety.
Throughout its history, Galfer has adapted and responded to the challenges of an ever-changing market, consistently investing in cutting-edge technology, top-quality materials, and participating in the most prestigious international motorcycle racing competitions.
Today, Galfer offers a wide range of innovative products, including brake discs, pads, and accessories, designed to meet the needs of every motorcyclist, from beginners to experts. The company continues to innovate and push the boundaries of brake technology, always keeping its passion for two wheels and the safety of those who ride them at the core of its mission.
Download the new Galfer logo and the basic application guides here: