The 2024 edition of EICMA was an extraordinary success for Galfer, the leading Spanish brand in braking systems. With the presentation of its new brand identity and the latest technological innovations, Galfer reaffirms itself as a company that, while staying true to its roots, looks to the future with determination and passion. This edition of EICMA provided a unique opportunity to showcase Galfer’s ongoing commitment to innovation, consolidating a tradition of over 70 years of excellence in the sector.
A New Brand Identity for a Promising Future
At the 110th edition of EICMA, Galfer unveiled a renewed brand identity, the result of a stylistic evolution that combines tradition and innovation. The new logo, with modern and refined lines, represents Galfer’s competitive nature and reflects the passion for motorsport that is in the company’s DNA. The new image is not just an aesthetic update but an evolution of Galfer’s values: solidity, safety, and a forward-looking vision that was enthusiastically received by EICMA visitors. This transformation reflects Galfer’s goal of building a global, recognizable, and consistent brand identity that inspires motorcyclists worldwide to push their limits. It’s a strategy that celebrates Galfer’s legacy, based on the brand’s core values: Reliability, Expertise, Passion, Competitive Spirit, and Innovation. These values allow Galfer to face future challenges with the dynamism that has always characterized the brand.
Looking to the Future with Innovations for 2025
EICMA 2024 offered Galfer the opportunity to present some of its latest innovations for the motorcycle market, including the new front Shark® Disc for Off-Road, launched in June this year, which complements the already popular rear Shark disc in the range. Designed to maximize braking performance in extreme conditions, Galfer’s Shark discs represent a true technological revolution, with unique features, such as a 30% reduction in operating temperatures, a substantial increase in thermal capacity, extended and consistent stability, and up to a 40% increase in pad life.
Another new feature presented at EICMA was the new line of round discs and pads for scooters, designed to make Galfer’s best technologies accessible for daily use: precision laser cutting, anti-corrosion treatment, and high-quality steel for safe and modulable braking, with the important international ECE R90 certification.
At EICMA 2024, Galfer also highlighted its ongoing commitment to innovation by unveiling the technologies that will mark 2025, such as Floatech® technology, which will be available on Sport & Street motorcycles for road use in 2025. With an eye to the future, the company previewed upcoming developments that will continue to redefine performance and safety standards in the world of braking systems. This innovation program confirms Galfer as a leader in the sector, always ready to respond to the challenges of an evolving global market and to offer advanced solutions for motorcyclists worldwide.
R90 Certification: A Global Standard of Excellence
During EICMA, Galfer also confirmed the achievement of R90 certification for all fixed discs, a quality and safety standard recognized worldwide that surpasses TÜV KBA certification. This achievement highlights Galfer’s commitment to ensuring the safety of its products and processes, meeting the highest compliance requirements.
Great Success at EICMA with the “BRAKE AND WIN” Contest
At EICMA 2024, Galfer captured the attention of the large audience with the “BRAKE AND WIN” contest, which offered enthusiasts an exclusive experience, testing their motorcycling knowledge and providing the chance to win prestigious prizes. The contest, held on November 7 at the Galfer stand, awarded two passes for the 2025 MotoGP season and two tickets for the Master of Dirt event to be held in Milan on April 12, 2025. To make the event even more special, motorcycling legends Marco Melandri, Alessandro Lupino, and Steve Holcombe participated in the game, offering fans an unforgettable experience.
The “BRAKE AND WIN” contest confirmed Galfer’s great success at EICMA 2024, further strengthening the bond between the brand and its passionate community in an atmosphere of passion, competition, and authentic motorcycling spirit.
A Luxury Stand at EICMA 2024
Galfer’s stand at EICMA 2024 also featured an exceptional lineup of over 20 internationally renowned riders, who participated in autograph sessions and entertained the audience, including big names like Tony Cairoli, Valerio Lata, Massimo Bianconcini, Alessandro Lupino, Marco Melandri, Steve Holcombe, and Federico Caricasulo.
Galfer was a star not only at its stand: in the MotoLive outdoor area of EICMA, fans were able to witness the Charity Race, an exciting competition between MotoGP legends. At this event, two of the world’s best riders, Marco Melandri and Casey Stoner, competed on flat track bikes equipped with Galfer braking systems, providing the audience with an unforgettable moment of pure adrenaline.
